Think Pink Europe launches 25,000 euro Innovation Award

BRUSSELS, November 14, 2019 – Think Pink Europe launches a 25,000 € Innovation Award to stimulate new ideas and projects focused on reducing disparities in the access to quality health care and closing the gap that exists in breast cancer care in European countries.

“We want to focus on innovation that comes from within the health care sector itself, but we found this to be less obvious as you would think. Innovative applications tend to arise from outside the sector. With this Innovation Award we want to encourage creative minds to think outside the box”, explains Think Pink director Jürgen Vanpraet. “By facilitating the collaboration between different countries and helping them to further develop their expertise, we can raise the standards and stimulate quality research. This will lead to earlier detection, better revalidation and continuous improvement of treatments.”

Winning project receives 20,000 euro

From the projects submitted, maximum 8 competitors will be selected to participate in the Brussels Hackathon on March 7th and 8th,  2020. At the end of this 24-hour event, the international jury will announce the two prize-winning projects. The team with the best idea will receive 20,000 euro to accomplish their idea. The second best project gets the encouragement award of 5,000 euro.

Projects can be submitted by following the registration link on until December 31st, 2019. 

Think Pink Europe is a non-profit organisation created in March 2018 by European organisations fighting against breast cancer. 

All across Europe, local breast cancer organisations, hospitals, support groups and governmental organisations are aiming for the same objective: raising funds and awareness to tackle breast cancer. Think Pink Europe is an increasing community that is operational in 20 countries already. It aims at playing an active part in closing the health care gap by having its members join forces, exchange best practices and organise the Race for the Cure together.

 More information on

Press Contact: Jürgen Vanpraet • 0472 43 02 86 •

About Think Pink

Through their website, folders, press releases, activities, events and targeted actions during the year, Think Pink asks for more attention to breast cancer and the importance of screening mammograms. 

Think Pink informs, raises awareness, supports scientific research and raises money for care and after-care projects.